Maui Sunriders Bike Co.

An established bike shop & guide service on Maui wanted to update their Volcano Tour Map, Paia Town Map, and create a series of new maps to help showcase the bike paths, beaches, and ride options on the island. The Shop has been in business for 20+ years and the new owners, Jeff & Crystal wanted a brand re-fresh. The goal was to bring customer service to the next level and boost their bike rental business. We created a fun set of icons to help highlight local attractions and illustrated 6 maps. create a few asstes for the web site, and new rack cards for tourism promotion. We also created a series of graphics that could be used on t-shirts, hats, bike clothing, and stickers to help build a merchandise wall.